Behind the scenes · Austin and Central Texas video productionWhat a shoot day actually looks like.

Most owners have never had a camera crew in their building. Here's what it looks like when we show up.

1 hourTypical setup
1 to 5Crew on site
2 copiesBacked up before we leave

Watch a whole shoot

We turned a room into an office. With lasers.

Leander Police Department needed businesses to fix badly placed alarm systems. We wrote it, cast it, directed it and edited it, and shot it in a few hours.

The making of Business LasersLeander Police Department · shot in a few hours
And the finished spotWatch it second. The effects stop being invisible.

A PSA about alarm placement that people actually watch, because it's funny. That's what happens when the script comes before the shot list.

Lighting set up for an on-location re-enactment

Setup on location · Central Texas

What to expect

A calm set is a prepared set.

Thirty years of doing this buys you one thing: nothing on the day is a surprise.

  1. 01
    Before the day

    You get a shot list.

    What we film, in what order and roughly when. Nobody figures it out in your lobby.

  2. 02
    Setup

    About an hour, usually one room.

    We bring our own lights, audio, stands and power, and work around your day.

  3. 03
    On camera

    Nobody memorizes anything.

    Teleprompter if you want one, or just answer questions. Most people are fine within ten minutes.

  4. 04
    Crew size

    One to five people.

    A testimonial is often two of us. A commercial is a full crew. You know the number before the day.

  5. 05
    Wrap

    Backed up before we leave.

    Two copies, on site. Then a rough cut, two rounds of revisions and final files in every format you need.

On set

A peek behind the lens.

Boardrooms, living rooms, kitchens, churches, ball courts and city sidewalks.

Lights, stands and two cameras set up for an interview in a large living room
Living room set
Camera on a low slider rolling a street scene outdoors
Low slider, street level
Leander police officer with a young basketball player at a community shoot
Community shoot, Leander
Studio news-desk set with cameras and the cut on the monitors
Studio set
Setting up a two-camera interview on location
Interview setup
Multi-camera setup around a round-table conversation
Round-table multicam
White Lens crew on set, mid-take
Mid-take
Our cinema camera built out with a monitor, close up
Camera build
Camera rig and softbox set up on a neighborhood sidewalk for an outdoor shoot
Sidewalk setup
Content Day, on set
Camera and audio checked before an interview in a living room
Camera and audio, checked twice
Crew at work between takes during a sit-down interview
Between takes
Camera on a slider in front of a Texas Organization of Rural and Community Hospitals banner
Conference shoot
Filming an on-location interview in a church
Gathering the story
Two-camera interview setup in a large community hall
Community hall
RED cinema camera on set, close up
The camera package
Lights and cameras set up across a wide meeting room for an interview
Meeting room setup

Boardroom, job site or fire station. We've shot in all of them across Central Texas.

See the finished work

Ready when you are

Now picture your place in these photos.

Tell us what you're trying to do. We'll tell you what it takes: crew size, days and a number. No pressure either way.

Or text 737-379-3081